1. How important is customer experience within your organisation?
2. What is your management’s attitude towards customer experience?
3. Do you have clear brand values in place?
4. Please select the answer that describes best your organization:
5. What are the tools and platforms that you use to support customer experience?
6. How much are your employees involved in creating customer experience?
7. What is the level of customer connectedness to your brand?
8. Do you have insight-based customer journeys defined?
9. Please select the answer that describes best your organisation:
10. Do you have metrics to monitor and analyze customer experience?